RTD is expected to launch a program this month aimed at easing the cost burden of riding public transit for low-income riders. 

The measure, introduced by the Denver City Council Monday night, would inject $1.8 million into the Regional Transit Authority’s LiVE program, a discount fare initiative. The council could conduct a final vote on the program on July 29. 

“The name is pronounced as one would say, ‘live your best life,’ to reflect how the program gives people the chance to live their life with more access to opportunity,” a RTD fact sheet says about the program.

Under the measure, RTD would use the funds to hire four “human services eligibility technicians,” who will be tasked with determining the eligibility of prospective applicants.

Through the program, eligible riders can will receive a 40% discount off the regular fare if they can show their income is at or below 185% of the federal poverty level. 

That equates to about $23,107 for a household of one and $47,638 for a household of four, RTD notes.

With the discount, a local day pass would cost $3.60, which typically runs a rider $6.00 at full price, and $6.30 for a regional/airport day pass, which otherwise costs $10.50, according to RTD’s website. RTD already discounts fares for the youth and seniors. 

Applicants must be between 20 and 64 years old and live within the RTD district to qualify. Once approved, a RTD LiVE card is valid for one year.

The district said the program has been in the works for five years and emerged as a key priority for an RTD 25-member working group convened in 2017. The group had been tasked with examining the agency’s fare structure and pass programs. 

“The LiVE Program brings discounted fares to more riders who qualify,” said RTD General Manager/CEO Dave Genova. “Until now, individuals had to work through some government agencies and nonprofit organizations to obtain an income-based discount. Now, they can apply directly through PEAK, the state’s public benefits application system, and receive a proof of eligibility card within weeks.”

RTD would partner with Denver’s Department of Human Services to help facilitate the program. The eligibility technicians would make use of the city department’s offices to conduct their work. 

The program is expected to officially launch July 29, officials said. 

Editor’s note: This article was updated at 3 p.m. July 24 to reflect the fact that the program will launch later in the month.